Milano Moda Donna welcomes Katty Xiomara and Alexandra Moura's debuts
Milano Moda Donna welcomes Katty Xiomara and Alexandra Moura's debuts
Portugal Fashion is taking two women to Milan, Katty Xiomara and Alexandra Moura, on yet another stop on its international calendar of fashion shows. Two women who are very different, but who are both strong and determined.

Katty Xiomara will be making her début in Milan on 24 February at 1 pm in Le Cavallerizze, Via Olona 6 Bis, with "Maria Mimosa”. A tribute to women and, at the same time, a pod collection of the Hello Kitty character for the European, Japanese, Korean and Chinese markets, following an invitation from SANRIO, the Japanese company that created the doll.

Katty and Kitty were both born in 1974 and will both be 45 years old in 2019. Katty was born to a Portuguese family in Southern American temperate climates. Kitty came to us through Japanese company SANRIO, which gave her the origins (or characteristics) of a little girl from the United Kingdom.

A collection that, at the same time, is also a way of raising consumer awareness and showing that we need to start caring about the durability of things again. "Wanting things for today has stopped fashion from vibrating. We consume more than we need and this collection looks at that aspect too”, said Katty.

From beast to Bestiary. From woman to woman 

On Monday, 25 February at 10:30 am in Palazzo Giureconsulti, Plaza Dei Mercanti 2, in Milan, tribute is paid to the art of ceramic artist Rosa Ramalho by Alexandra Moura in her fall/winter collection, during what will be the Lisbon designer's début in that Italian city, and on the official calendar of fashion shows.

The inspiration for Alexandra's collection came from the magical universe in Rosa Ramalho's mind. "The inspiration from fantastic beings, beasts and monsters in Rosa's rural life gave rise to designs, mixtures of materials, overlaps, a palette of colours and sayings”, she explained.

In a reinterpretation of the monsters of the countrywoman, a hard worker with an intelligence and aesthetic sense not of her time, Alexandra Moura acts directly and manually on some of the items.

The collection that Alexandra is taking to Milan represents how "each one of them looks at life, the simplicity of their creations and how they convey their points of view through their works, with such characteristic features and DNA”, she said.

Portuguese fashion will continue to "invade” Milan from 22 to 25 February. Labels and names like Carla_M, Pé de Chumbo, TM - Teresa Martins, Givec and Gonçalo Peixoto, powered by ModaLisboa, part of the Next Step project, will be present at White Milano, the biggest fashion show on the Italian market.

Next Step (a project run by ANJE) and Portugal Fashion (a project run by ANJE – National Association of Young Entrepreneurs, developed in partnership with ATP – Textile and Apparel Association of Portugal) are financed by Portugal 2020, under the scope of Compete 2020 – Operational Programme for Competitiveness and Internationalisation, with funding from the European Union through the European Regional Development Fund.